There's a commercial for a pawn shop that's been aired on local TV since before
Christmas that bothers me. A guy gives his woman diamond jewelry and she's estatic, it's what she's always
wanted. He then announces, "I got it at Superpawn!"
Now I have no problem with the idea of buying used
jewlery. Contrary to popular belief, jewelry is usually a poor investment and in the case of diamonds, is
artificially inflated by the monopoly held by the DeBeers. But I think it would be wise to not announce that the
jewelry came from a pawnshop.
What do the rest of you think? I'm especially interested in the opinions of
the women out there.
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