View Full Version : Feedback needed!
Bruce
09-24-2004, 11:24 AM
Folks,
We could
really use some feedback on our shopping cart and any problems (poor performance, confusion, worries etc) that you
might be encountering when you order. Specifically, I am concerned about the issue of having to create an account
and whether that confuses/worries customers or not. As you probably remember, the old cart didn't require anything
fancy; just order and you are out. Some sites nowadays offer both options to the customer. Which do you prefer
and how bad are the other types for you?
What do you think? The good, the bad the ugly. :-)
Thanks
in advance,
Bruce
belgareth
09-24-2004, 12:04 PM
Creating an account is a waste
of time to me. I see that on the dozen or so other sites I order from also. Since my computer is set to delete
cookies almost immediately and I don't bother writing down the account information, I fond myself either asking for
a new password or creating a new account every time I use the site.
ismellgood
09-24-2004, 02:11 PM
I agree with belgareth.
Account creation is a burden (albeit a tiny one). Of course I did it when I ordered here because I was highly
motivated.
But I have been to other sites (travel, etc) where I left because that was one demand too many given
the likely rewards of the site.
Pancho1188
09-24-2004, 02:29 PM
Accounts are good for three
things that I can think of off the top of my head:
1. Vendors can keep track of your purchases.
2. Vendors can
use this information to adjust the site to either your "settings" if it's a personalized site or give you deals,
specials, offers, or whatever based on products you've purchased before.
3. Vendors store your purchase
information and billing/shipping address so you don't have to fill it in again.
Responses to whether it's good
or not will depend on whether people enjoy not having to retype their credit card/shipping/billing/whatever
information over and over again or if they don't care about the settings of the site and just want to order what
they want when they want without any hassles at all.
My suggestion, Bruce, is to determine how much
personalization the account could offer a person and consider whether it's worth it. I know for my bus passes I
love having my billing information stored because I use it every other week. For L-S, however, I'm not so
sure. I wouldn't mind either way...
(I can't remember if there were any other bonuses with the account, so
forgive me for not being able to elaborate more on personal experience. From what I remember, the account was easy
to create and didn't pry you like other vendors that try to get you to subscribe to ten things throughout the
process and make you uncheck boxes so you don't get bombarded with e-mails...good call)
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